NOA Health

Terms and Conditions

As of 21 July 2026 – Version 4.0

NOA Health GmbH, Friedrichstraße 13, 70174 Stuttgart, Germany

Section 1 Scope and Contracting Parties

(1) These General Terms and Conditions (“Terms”) govern use of the website noa.health (the “Website”), the NOA app (the “App”), and all services offered and arranged via the Website and App (together, the “NOA Platform”). They govern the contractual relationship between NOA Health GmbH, Friedrichstraße 13, 70174 Stuttgart, registered with the Stuttgart Local Court under HRB 805619, represented by managing directors Dr. Claire Coffey, Mathis Limmeroth, and Luca Brezing (“NOA”), and the user, in the version valid at the time the respective contract is concluded.

(2) Contact: NOA Health GmbH, Friedrichstraße 13, 70174 Stuttgart, Germany. Email: info@noa-health.de.

(3) These Terms apply exclusively to consumers within the meaning of Section 13 of the German Civil Code (BGB). Separate terms apply to offers made to businesses.

(4) Use of the NOA Platform requires acceptance of these Terms. Acceptance is given by clicking the corresponding field during registration or booking. The current version of the Terms is available on the Website and in the App at all times.

(5) Conflicting or supplementary terms proposed by the user do not become part of the contract unless NOA expressly agrees to their application.

Section 2 Services Provided by NOA

(1) NOA operates a platform for preventive health diagnostics. Via the Website, users can take out a NOA membership and book additional services. The App is used in particular to complete health anamnesis, display test results and medical findings, and upload existing laboratory results.

(2) NOA membership is offered in different plans. Each plan includes two blood tests per membership year (an initial test and a follow-up test)—each comprising blood collection at a partner location and analysis by an external specialist laboratory—as well as use of the App for the contract term. The scope of each plan is set out in the service description on the Website at the time of booking.

(3) Users with an active membership may also book the following additional services for a separate fee (“Additional Services”):

• medical review of test results by a partner physician, selectable per test; the review includes interpretation of laboratory values together with anamnesis collected via the App, including concrete recommendations;
• additional blood tests beyond those included in the membership;
• a one-off additional analysis of the biomarker lipoprotein(a).

(4) NOA does not itself provide medical services. Blood collection is performed by independent partner locations, laboratory analysis by external specialist laboratories, and medical services (review, teleconsultation) by independent partner physicians. A current overview of available partner locations is available on the Website and in the App. After a medical review, NOA may, at the user’s request, merely facilitate booking a video consultation (teleconsultation) directly with the partner physician; booking, delivery, and billing of the teleconsultation take place exclusively between the user and the partner physician and are not part of NOA’s services.

(5) If the user does not book a medical review, the service is limited to technical provision of the laboratory report in the App. In that case NOA does not provide diagnoses, recommendations, or medical advice. It is solely the user’s responsibility to respond to results and seek medical advice if values are abnormal or symptoms occur.

(6) The NOA Platform is not an emergency service and is not suitable for detecting or treating acute or life-threatening conditions. In a medical emergency, dial 112 immediately.

Section 3 Conclusion of Contract and Contract Structure

(1) The contract for use of the NOA Platform is formed between NOA and the user upon completion of registration.

(2) Membership and booking of Additional Services are concluded exclusively via the Website. By clicking the “order with obligation to pay” button (or equivalent wording), the user submits a binding offer. The contract is formed when NOA’s confirmation email is received. Payments are not made via the App.

(3) When booking a medical review, a treatment contract within the meaning of Section 630a BGB is formed directly and exclusively between the user and the respective partner physician. The same applies to blood collection (contract with the respective partner location) and laboratory analysis (contract with the respective specialist laboratory). NOA is not a party to these contracts; medical and legal responsibility for these services lies with the respective service provider.

(4) Teleconsultations are not booked or billed via the NOA Platform. Appointments are arranged through the external service Doctolib directly between the user and the partner physician; in that respect, Doctolib’s and the partner physician’s terms apply.

(5) Registration and use of the NOA Platform are permitted only to natural persons aged 18 or over and only in the user’s own name. By booking, the user confirms that they are of legal age. Partner locations may verify age and identity using an identity document before providing services.

(6) All services are self-pay services. NOA does not bill statutory or private health insurers; reimbursement by payers is not guaranteed.

(7) Partner locations and partner physicians may refuse or discontinue services for medical reasons (e.g. if no suitable vein can be found or the blood volume collected is insufficient). Fees already paid for services not rendered will be refunded or an alternative appointment offered.

Section 4 Membership: Term, Renewal, Cancellation

(1) NOA membership has an initial term of 12 months from conclusion of the contract.

(2) Unless cancelled with one month’s notice before the end of the initial term, membership renews for an indefinite period. After renewal, the user may cancel membership at any time with one month’s notice.

(3) Cancellation may be declared via the cancellation button on the Website (“Cancel contracts here”) or by email to info@noa-health.de. Text form is sufficient. NOA will promptly confirm receipt of the cancellation in text form.

(4) The right of either party to extraordinary termination for good cause remains unaffected.

(5) When membership ends, access to the App ends. The user may export test results and findings as a PDF at any time during the contract term using the App’s export function; NOA recommends doing so before the contract ends. Statutory retention obligations of treating physicians regarding medical records (10 years, Section 630f BGB) remain unaffected.

(6) Additional Services are one-off services without their own term; booking them requires an active membership.

Section 5 Appointments, Rescheduling, Cancellation

(1) Blood collection takes place after prior appointment booking at a partner location chosen by the user. Appointment booking occurs during the booking process on the Website or via the App; the fee for the underlying service is paid with the booking or charged in accordance with Section 7.

(2) Booked appointments may be rescheduled or cancelled by the user free of charge at any time. Rescheduling is done via the NOA Platform or by email to info@noa-health.de.

(3) The user arrives on time for the booked appointment and brings a valid identity document.

Section 6 Anamnesis and Medical Review

(1) Before a medical review, the user completes a health anamnesis via the App. The anamnesis is the basis for the medical review. The user must provide complete and truthful information; incomplete or incorrect information may impair the quality and accuracy of the review and, to that extent, is not attributable to the partner physician or NOA.

(2) The medical review can only be prepared once the anamnesis is complete. If the anamnesis is not complete when laboratory results arrive, NOA reminds the user by email; until completion, results are not forwarded to the partner physician.

(3) The review is performed by a partner physician arranged by NOA. The user is informed promptly after booking about the assigned partner physician and may cancel the review free of charge without giving reasons until it is prepared (declaration in text form is sufficient, e.g. to info@noa-health.de); in that case the physician’s fee is not charged. If several partner physicians are available, the user may request reassignment via support.

(4) The medical review is prepared by the partner physician and made available to the user in the App. The partner physician is solely responsible for the content and recommendations of the review.

(5) After a review, the user may arrange a teleconsultation directly with the reviewing partner physician (Section 3(4)). Booking, delivery, and billing lie exclusively with the partner physician.

Section 7 Prices and Payment Terms

(1) The prices displayed on the Website at the time of booking apply. Prices include statutory value added tax where applicable.

(2) Medical services (in particular the review) are provided by partner physicians as medical treatment and are exempt from VAT under Section 4 No. 14 of the German VAT Act (UStG). Partner physicians’ remuneration is based on the German Medical Fee Schedule (GOÄ); the respective fee is shown to the user before booking.

(3) Payments for medical services are made directly to the respective partner physician via the payment service provider Stripe; payment is technically executed directly to the partner physician’s payment account. NOA is never the recipient of these payments, does not collect partner physicians’ claims, and does not operate dunning procedures.

(4) If the user selects medical review (per test), their payment method is stored via the payment service provider. The physician’s fee is charged only after the partner physician has prepared the respective review and issued their invoice; the user gives express consent to this when booking. Until the review is prepared, the review may be cancelled free of charge under Section 6(3); in that case no charge is made. If charging fails, the user receives a payment request with a payment link; provision of the review is unaffected.

(5) NOA assists partner physicians as a billing aid in preparing their invoices; the invoice is created in the name and on behalf of the respective partner physician and provided only after their approval. By booking, the user consents to transmission of data required for billing to NOA for that purpose and releases the partner physician from medical confidentiality to that extent.

(6) Payment processing is handled via Stripe. Available payment methods are shown at checkout.

(7) The membership fee is due annually in advance and collected via the payment method provided by the user.

(8) Invoices (including partner physicians’ invoices) are provided to the user in the App under “Documents”; the user is notified of new invoices by email.

Section 8 App: Registration, Technical Requirements, Updates, Availability

(1) The App is available for iOS (minimum version 16.4); an Android version is in preparation. Current technical requirements are stated in the App Store and Google Play.

(2) Use of the App requires registration and an active membership. The user keeps login details confidential and informs NOA immediately if unauthorised use of their account is suspected.

(3) Via the upload function, the user may upload existing laboratory results to the App. NOA’s service in this respect is limited to displaying and managing uploaded results; NOA does not review content or provide medical assessment unless the user books a medical review.

(4) During the contract term NOA provides updates required for contractual use of the App, including security updates, and informs the user accordingly (Section 327f BGB). If the user does not install a provided update within a reasonable period, NOA is not liable for defects caused solely by the missing update.

(5) NOA aims for continuous availability of the App. This excludes periods of necessary maintenance and backup work; NOA keeps resulting restrictions as low as possible.

Section 9 User Obligations

(1) The user provides complete and truthful information during registration, booking, and anamnesis and keeps it up to date.

(2) Registration and use are permitted only in the user’s own name. Registration for third parties or submission of third-party samples is prohibited. In case of violations or other abuse, NOA may block the account and terminate contracts for good cause.

(3) NOA Platform content may be used only for personal, non-commercial purposes. Sharing, reproduction, or public disclosure without NOA’s consent is prohibited.

(4) The user must refrain from anything that could impair the functionality of the NOA Platform, in particular introducing malware, automated scraping, or attempts at unauthorised access.

Section 10 Health-Related Information

(1) Content on the NOA Platform (e.g. articles, descriptions of biomarkers and reference ranges) is for general information. It does not constitute medical advice and does not replace examination, diagnosis, or treatment by a physician.

(2) Test results without medical review are not a diagnosis. Users who have a condition or symptoms should seek medical advice regardless of test results.

(3) NOA’s offering serves prevention and is not designed to detect or treat acute illness.

Section 11 Changes to Services

(1) NOA may change or develop the NOA Platform where there is good cause (e.g. adaptation to a new technical environment, legal or regulatory requirements, security improvements, development of features) and the change is reasonable for the user. Such changes do not incur additional costs for the user.

(2) If a change materially impairs access to or usability of essential functions, NOA informs the user in advance in text form; the user’s statutory rights (Section 327r BGB) remain unaffected.

Section 12 Liability

(1) NOA is fully liable for intent and gross negligence and under the German Product Liability Act.

(2) For slight negligence, NOA is liable only for injury to life, body, or health and for breach of essential contractual obligations. Essential contractual obligations are those whose performance enables proper execution of the contract and on whose compliance the user may regularly rely. In the latter case liability is limited to typical, foreseeable damage.

(3) Otherwise NOA’s liability for slight negligence is excluded.

(4) For services of partner physicians, partner locations, and specialist laboratories with whom the user concludes separate contracts (Section 3(3)), only the respective service provider is liable. NOA’s liability for its own fault in selecting these partners remains unaffected.

Section 13 Data Protection

(1) NOA processes the user’s personal data, including health data, exclusively in accordance with the privacy notice available at noa.health/datenschutz. Health data are processed only on the basis of the user’s express consent (Art. 9(2)(a) GDPR) or another legal basis.

(2) To provide services, NOA uses carefully selected service providers, in particular for laboratory and logistics infrastructure and payment processing; recipients and details are set out in the privacy notice. Data processing by partner physicians, partner locations, specialist laboratories, and Doctolib is additionally governed by their respective privacy notices.

Section 14 Right of Withdrawal

(1) Consumers have a statutory right of withdrawal for contracts with NOA. Details are set out in the withdrawal notice in Annex 1, which also contains the model withdrawal form.

(2) If the user expressly requests that NOA begin performance before the withdrawal period ends, they owe compensation for services rendered up to withdrawal in the event of withdrawal. The right of withdrawal expires if NOA has fully performed the service and began execution only after the user gave express consent and simultaneously confirmed awareness that the right of withdrawal is lost upon full performance by NOA.

(3) There is no statutory right of withdrawal for treatment contracts with partner physicians (Section 312(2) No. 7 BGB).

Section 15 Referral Programme

(1) NOA may offer a referral programme (“refer a friend”). Users with an active membership are eligible. The user receives a personal referral link or code.

(2) A reward is granted when a referred person takes out a NOA membership for the first time via the link or code, does not withdraw within the withdrawal period, and pays the fee in full. The type and amount of the reward and any benefit for the referred person are as stated on the Website or in the App at the time of conclusion; the reward relates exclusively to NOA membership. Payout or credit occurs no earlier than 30 days after conclusion by the referred person. Payout method (e.g. PayPal) and any minimum payout amount are as stated in programme information on the Website or in the App; the user may need to provide a payout account.

(3) In particular, the following are not permitted: self-referral via secondary accounts, publishing the link or code on coupon or discount portals, paid advertising with the link, and unsolicited messages to unknown persons (spam). In case of violations or rewards obtained by deception or abuse, NOA may refuse or reclaim rewards and exclude the user from the programme.

(4) NOA may change or discontinue the referral programme with effect for the future; rewards already earned remain unaffected. Rewards may be taxable; taxation is the user’s responsibility.

Section 16 Consumer Dispute Resolution

NOA is neither obliged nor willing to participate in dispute resolution proceedings before a consumer arbitration board within the meaning of the German Consumer Dispute Resolution Act (VSBG).

Section 17 Changes to the Terms

(1) NOA may amend these Terms with effect for the future where there is good cause (in particular adaptation to legal or regulatory requirements, changes in case law, development of services, closing regulatory gaps) and the amendment does not unreasonably disadvantage the user. Changes to main performance obligations or prices are excluded on this basis.

(2) NOA informs the user in text form at least six weeks before the amendments take effect and highlights the changed provisions. If the user does not object within six weeks of receipt of the notice, the amended Terms are deemed accepted; NOA will point out this consequence separately in the notice. The user may also cancel at any time until the amendments take effect.

Section 18 Final Provisions

(1) The law of the Federal Republic of Germany applies, excluding the UN Convention on Contracts for the International Sale of Goods. Mandatory consumer protection provisions of the state in which the user has their habitual residence remain unaffected.

(2) The contract language is German.

(3) If individual provisions of these Terms are or become wholly or partly invalid, the validity of the remaining provisions remains unaffected. Invalid provisions are replaced by the statutory rules.

Annex 1: Withdrawal Notice

Right of withdrawal

You have the right to withdraw from this contract within fourteen days without giving reasons. The withdrawal period is fourteen days from the day the contract is concluded.

To exercise your right of withdrawal, you must inform us (NOA Health GmbH, Friedrichstraße 13, 70174 Stuttgart, Germany, email: info@noa-health.de) of your decision to withdraw from this contract by an unequivocal statement (e.g. a letter sent by post or email). You may use the attached model withdrawal form, but it is not obligatory.

To meet the withdrawal deadline, it is sufficient for you to send notice of exercising the right of withdrawal before the withdrawal period expires.

Effects of withdrawal

If you withdraw from this contract, we shall reimburse all payments received from you without undue delay and at the latest within fourteen days from the day we receive notice of your withdrawal. We use the same means of payment you used for the original transaction unless expressly agreed otherwise; in no case will you be charged fees for this reimbursement.

If you requested that services begin during the withdrawal period, you must pay us a reasonable amount corresponding to the proportion of services already provided up to the time you inform us of exercising the right of withdrawal, compared with the full scope of services envisaged in the contract.

Model withdrawal form

(If you wish to withdraw from the contract, please complete this form and return it.)

• To: NOA Health GmbH, Friedrichstraße 13, 70174 Stuttgart, Germany, email: info@noa-health.de
• I/we (*) hereby withdraw from the contract concluded by me/us (*) for the provision of the following service: __________
• Ordered on (*)/received on (*): __________
• Name of consumer(s): __________
• Address of consumer(s): __________
• Signature of consumer(s) (only if notice on paper): __________
• Date: __________
• (*) Delete as appropriate.

Notice on expiry of the right of withdrawal

Your right of withdrawal expires for a contract for services if NOA has fully performed the service and began execution only after you gave express consent and simultaneously confirmed awareness that you lose your right of withdrawal upon full performance. If a blood test (blood collection and laboratory analysis) has already been carried out, that service has been fully performed and is excluded from withdrawal to that extent. For services not yet rendered, your right of withdrawal remains unaffected; if you withdraw after performance has begun, you owe compensation for services rendered up to that point.